Ready to set your business on fire?
Nice to meet you - I am Abby. Think of me as your go-to growth expert or your brand therapist. Whether you’re ready to burn it all to the ground out of frustration or ready to set sales ablaze and scale ASAP, I can help you grow your business the right way - with efficiency, profitability and your personal professional goals in mind. Can’t crack your paid media strategy? Let me fix you up. Want to prepare your PNL for an acquisition? I got you. I have been honing my expertise for 20 years and know exactly how to assess & address your brand-building problems quickly and without having to miss a beat in your day to day. My career has spanned from TV and online advertising (formerly employed at a little place that rhymes with Shmoogle) to working with both indie and established brands on rapid revenue growth. I am a champion of personalization, automation and emerging tech. I specialize in domestic & global expansion, modernizing organizational structure for the digital world, multi-channel sales growth and creating best in class customer experiences.
I am currently available for consulting (retainer & project based), board & advisory roles and helping businesses turn their passion into profit. Let’s chat.
My Specialties Include:
Brand-building, data-driven NPD, omnichannel marketing & campaign strategies, digital & performance marketing, ecommerce, CRM, CRO, SEO and GEO, SEM (all of the acronyms!) , consumer/client segmentation, social media & community management strategy & SOPs, ecommerce solution architecture & systems integrations, traffic and awareness generation, affiliate marketing, database building, email marketing, customer experience optimization, beauty industry & luxury goods brand scaling, international expansion, modernization of organizational structure for innovation efficiency and more. (There you go! 20 years of adaptation in one paragraph.)
Meet Daisy. Photo by Me.